How Express Works

How Express Works

Accelerate FMCG & CPG Innovation

Express packs over 30 years of leading FMCG & CPG market research expertise into a simple and easy to use online platform.

Powered by bespoke automation and AI technology, MMR Express provides deeper consumer insights and market research analysis, faster than ever before - with 87% of projects delivered in under 7 days.

Agile Research, Tailored To You

Whatever your challenge, we’ve got the market research solution to help.

From concept screening through to more complex product and packaging development - we can test across qualitative, quantitative and sensory research.
Our consumer research solutions are flexible and can be scaled up or down - so whatever you need, we've got it covered.

One-off Tests. Iterative Research. Research Programs

Express works however you need it to, covering:

  • Rapid, impactful consumer insight when you need confident decisions fast
  • Iterative development streams where ideas and prototypes can be refined and optimized over time
  • Research programs that will transform your consumer research process - leading to better, more impactful FMCG & CPG innovation

Expert Human Support

MMR Express provides dedicated access to industry leading Research Experts who are on hand to help, whenever you need it.
From project design to data analysis, our team are dedicated to helping you squeeze the most out of every project.

Reach Your Target Audience On A Global Scale

We can talk to your specific target audience – with data cleaning and quotas as standard.
We’re already operating in 27 key global markets in the developed and developing world, with the ability to quickly add new markets - with no set up cost or volume commitment.

Focused Flexibility

MMR Express has been developed to give you the answers you need, in a format that fits seamlessly into your wider business data infrastructure. All our wording, scales and question types can be tailored to your needs - ensuring you get what you pay for, no matter which research tool you’re using.